Laboratory

The business sandbox of translators

A method is only valuable when you put it into practice. That's why every practice room is designed to let you test new ideas, tools, and methods before using them in your business.

Practice assignment rooms

Test and apply

The practice rooms follow your clients' journey, from first contact to long-term collaboration.

All practice rooms are open to both guest members and enrolled students who want to put ideas into practice quickly.

There are three ways to join a practice room:

  • Guest members: invest €50

  • Students: invest €25 with your 50% student discount code

  • Anyone: redeem 100 Blueberries 🫐

Rooms marked with these badges become relevant once you have reached a certain stage in building your business. To complete these exercises, you will need:

  • specific knowledge

OR

  • to have created certain resources

OR

  • to have already sold your entry-level offer

If you are a guest member, we recommend checking with a Tradinergie Institute teacher first.

The topics covered in the Lab are chosen by the students.

Cast your vote here:

Room 01: Attract

Build your expertise system

Identify everything you need to learn to become a credible specialist in your sector within two years.

  • What you absolutely need to know to understand the sector

  • What clients genuinely recognise as expertise

  • What takes a lot of time without building your credibility

  • What can quickly provide proof of your expertise

Understand your specialist sector

Discover where your clients make and lose money, what puts their business at risk, and what their real priorities are.

  • Revenue streams and cost structure

  • The players who capture the value

  • Economic constraints

  • Changes reshaping the sector

Room 02: Interest

Optimise your LinkedIn profile

Go from being seen as a service provider to being recognised as part of your clients’ professional ecosystem.

  • Which sections to change and why

  • Templates to duplicate in Canva

  • Step-by-step guidance through the technical setup

  • A 60-minute feedback workshop

Create a free resource

Create a short, useful resource that addresses a real problem your prospects face.

  • The small question to answer without solving the whole problem

  • The format best suited to that question

  • The logical connection to your paid offer

  • How to create it without exhausting yourself

Practise your discovery call

Test how you handle that first conversation, identify what needs improving, and leave with specific changes to make.

  • A framework to adapt to your needs

  • Recorded real-life examples

  • A 60-minute practice workshop

  • One specific goal for your next real call

Write your case studies

Build a portfolio that is genuinely useful to businesses, not translation agencies.

  • How to choose the right project and client

  • The cognitive biases to leverage

  • A template to duplicate in PDF and Gamma, for free

  • A 60-minute feedback workshop

Room 03: Offer

Build your sales page

Create a sales page for your own business or for your clients, and connect it to the other stages of the client journey.

  • Which sections to create and why

  • A checklist of essential elements

  • A complete structure you can duplicate for free

  • A 60-minute co-creation workshop

Introduce yourself in 15 seconds

Create a short, clear and natural introduction that immediately communicates the value of your service.

  • The information that really matters

  • The right level of detail

  • Natural wording adapted to the situation

  • A 60-minute practice workshop

Practise your sales call

Présente ton offre face à un prospect réaliste et apprends à réagir à ses objections sans bégayer.

  • Une trame type à personnaliser

  • Une banque des objections et réponses

  • Un atelier d'entraînement de 60 min.

  • Un objectif précis pour ton prochain appel réel

Run an end-of-project review

Wrap up a project in a way that highlights the results you achieved and identifies the next steps.

  • How to make the value of your work visible

  • How to document results and follow up

  • A framework to adapt to your needs

  • A 60-minute practice workshop

Room 04: Sell

Reconnect with former clients

Identify former clients with real business potential and get back in touch naturally.

  • A framework for assessing business potential

  • How to find a good reason to reconnect

  • Write your first messages

  • A 60-minute co-creation workshop

Build your sales dashboard

Track the numbers that really matter so you understand how your business is performing and spot what needs attention.

  • The metrics that are actually useful

  • A ready-to-use structure you can duplicate

  • How to interpret your results with a routine

  • A 60-minute co-creation workshop

Room 05: Serve

Audit a client journey

Analyse the journey of someone in another country discovering your client’s brand for the first time.

  • An easy-to-reuse analysis framework

  • A template for mapping touchpoints

  • A clear method for analysing the client journey

  • A 60-minute practice workshop

Audit a website

Analyse your client’s website to determine how effectively it sells in your specialist market.

  • An easy-to-reuse analysis framework

  • A clear, actionable structure

  • A diagnostic report template you can duplicate for free

  • A 60-minute practice workshop

Turn a website into a B2B newsletter

Use the content already available on a company’s website to create a useful newsletter that is consistent with its brand.

  • Define the newsletter’s objectives

  • Choose an editorial direction and create the content

  • Connect the newsletter to the company’s sales activity

  • A 60-minute co-creation workshop

Room 06: Retain

Get effective testimonials

Learn when and how to collect specific, credible testimonials that will genuinely help you win future clients.

  • Choose the right time and channel

  • Make sure the content is effective

  • Plan how the testimonial will be used and secure permissions

  • A 60-minute co-creation workshop

Prepare for a trade show

Build a clear, effective action plan for generating qualified prospects at a trade show.

  • What to do before, during and after the event

  • Effective tools and techniques

  • The cognitive biases to leverage

  • A 60-minute co-creation workshop